In our latest whitepaper, we outline how marketing can be leveraged successfully for continued growth during economic uncertainty and downturns for start-ups and scale-ups alike.

Using data gathered from UK businesses across a wide cross-section of industry sectors, we take an in-depth look at how businesses are faring, where marketing spend is being placed, and the outlook for 2023.

We answer:

  • Which marketing strategies businesses are using to drive new sales
  • The challenges in ensuring marketing activity delivers results
  • How data, research and messaging can be leveraged for effective, cost-saving marketing

Included in the whitepaper you will find detailed breakdowns of marketing spend and challenges across multiple sectors, and detailed frameworks for creating recession-proof campaigns.