Digital marketing driven by data, freeing you up to focus on the bigger-picture thinking and scaling your startup.
Getting direct bookings is difficult
Online Travel Agents and other mass-market sites have made online travel competition increasingly difficult. Whether the likes of booking.com for hotels, or large package holiday sites for tour operators. Increasing direct bookings profitably is the key for travel.
Increase inbound revenue
Focusing on channels that are driving revenue from new customers, as opposed to repeat bookings, is key to increasing direct bookings over time. Separating these out and optimising accordingly is significantly better than looking at ROI only.
Data-led digital for travel
Our data engineering can assist in analysing customer lifetime value, and our paid media & SEO teams can ensure you’re leveraging this to maximise your marketing return
Building stronger foundations with data-driven web development
Driven by data.
Tailored to you.
Step 1
The Proposal
This is where we get to know you, your startup, and exactly what you need. As part of that discovery process, we’ll do some initial research and provide you with an audit that includes some early strategic suggestions and defines the scope of our work together.
Step 2
The Kickoff
Once we’ve agreed on the initial scope of work, we’ll all get together for an onboarding call where we discuss your needs in more detail and take an even deeper dive into your startup. At that point we’ll make tweaks to your strategy and marketing plan so everyone is aligned.
Step 3
The Launch
Before we run any new campaigns, we’ll analyse your previous campaign data to learn what’s been working or not working for you already. Then we’ll create any assets needed before setting up the campaigns and handling any reporting and tracking, automating wherever possible. After that it’s all systems go.
Step 4
The Experiment
Now that your campaigns are up and running, we’ll keep you in the loop through our automated data studio reports. We’ll also be keeping a close eye on your results, analysing them, experimenting with different ideas, and optimising your campaigns to give you the best possible ROI.
Step 5
The Expansion
As your marketing goes from strength to strength and you start seeing growth, chances are there’ll be even more campaigns to run and ideas to put into action. At this point we can discuss how we might continue to work together and help scale your startup.
