Digital Uncut has been acquired, becoming the UK division of Eskimoz. Read more here
Expert Digital Marketing Agency for Travel
Travel is a highly competitive sector where constant evolutions in technology require a flexible, adaptable and effective approach to digital marketing. As experts in the travel sector, our specialist teams can help you create tailored strategies that drive direct bookings over OTAs.
A Key Challenge
-
1M
In the UK alone,
there are over a million travel-related hashtags searched on social media every week. -
70%
of Millennials
select their destinations by drawing inspiration from Instagram posts. -
+50%
of website traffic
in the tourism sector originates from mobile devices.
Tourism and Hospitality The Role of Digital Marketing
As a travel company, you face fierce competition from your rivals who are leveraging SEO, PPC and social ads to gain competitive advantage and capture new market segments. With social media and peer-to-peer recommendations driving your reputation, mastering search engines and your social presence is essential for driving more direct bookings.
With the travel industry boasting one of the most digitised customer journeys of any industry, it’s vital to capture your audience at bottom funnel stage of the customer journey and provide a positive user experience every step of the way.
Your Travel Marketing Experts
We take a data-driven approach to understanding who your customers are and how best to reach them. By understanding how your target segments consume technology, and what resonates with them, we can tailor our marketing strategies to meet your specific aims. Whether the goal is enhancing brand visibility, driving bookings, or fostering customer loyalty and a positive brand reputation, let our specialist team design and implement the strategies that align with your unique positioning.
« The travel industry has one of the most digitalised customer journeys. Whether it’s the initial research stage or the final booking stage, your presence is crucial. »
Key strategies
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SEO
We’ll ensure your website ranks high in organic search results by conducting thorough analyses and utilising our in-house developed tools. Our teams will craft and execute an SEO strategy to drive direct bookings.
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PPC
Our experts will assist you in maximising your direct bookings and ROI from PPC. From maximising your brand traffic to ensure anyone looking for your brand books direct, and not through OTAs, to testing and expanding non-brand keywords.
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Social Ads
Platforms such as Meta, TikTok and Snapchat play a huge role in travel. Our Social Ads strategies will boost conversions you get from these platforms, showcasing your unique offer and encouraging conversions from new & returning audiences.
Your International Agency
Our international reach is what sets Eskimoz apart. With a strong presence in five countries: the United Kingdom, France, Germany, Spain and Italy, and a combined proficiency in 12 languages, our experts can help you penetrate international markets, establishing your brand’s presence and success with ease.
Our Commitment
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Expertise
Since 2010, we have worked with over 2000 clients across 90 countries.
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Passion
We are a team of passionate, industry-focused individuals who are committed to your success.
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Performance
We’re committed to implementing a data-driven strategy, making a real impact on your bottom line by providing avenues for growth.
