Digital marketing driven by data, freeing you up to focus on the bigger-picture thinking and scaling your startup.
The ecommerce bubble has burst
As consumers return to store, the ecommerce bubble has burst. Competition for online sales has never been higher.
Decrease your cost per new customer
Focusing on reducing your new customer CPA is the solution to this. Returning customers are easier to convert than new customers, and expected. Separating these out and optimising accordingly is significantly better than looking at ROI only.
Data-led digital for ecommerce
Our data engineering can assist in analysing customer lifetime value, and our paid media & SEO teams can ensure you’re leveraging this to maximise your marketing return
This is where we get to know you, your startup, and exactly what you need. As part of that discovery process, we’ll do some initial research and provide you with an audit that includes some early strategic suggestions and defines the scope of our work together.
Step 2
The Kickoff
Once we’ve agreed on the initial scope of work, we’ll all get together for an onboarding call where we discuss your needs in more detail and take an even deeper dive into your startup. At that point we’ll make tweaks to your strategy and marketing plan so everyone is aligned.
Step 3
The Launch
Before we run any new campaigns, we’ll analyse your previous campaign data to learn what’s been working or not working for you already. Then we’ll create any assets needed before setting up the campaigns and handling any reporting and tracking, automating wherever possible. After that it’s all systems go.
Step 4
The Experiment
Now that your campaigns are up and running, we’ll keep you in the loop through our automated data studio reports. We’ll also be keeping a close eye on your results, analysing them, experimenting with different ideas, and optimising your campaigns to give you the best possible ROI.
Step 5
The Expansion
As your marketing goes from strength to strength and you start seeing growth, chances are there’ll be even more campaigns to run and ideas to put into action. At this point we can discuss how we might continue to work together and help scale your startup.
